DOI: 10.5176/2251-2195_CSEIT19.159

Authors: Mr. Gabriel Chu

Abstract: This paper analyses what campus youth students believe and perceive about entrepreneurship, and then compare those beliefs against what real entrepreneurs think and experience. Some of the campus students’ beliefs are close to the entrepreneurs’ experiences, e.g., the amount of time and effort required to succeed in entrepreneurship is huge. However, there are some misconceptions about entrepreneurship among the students, e.g., students believe that starting up requires a lot of funding or capital, while a large percentage of real entrepreneurs say that although startup funding is important, you don’t need a lot to start up. Addressing these misconceptions will manage students’ expectations, and may also motivate more of them to start up. We concluded the paper with a discussion of the critical results, and the implications towards youth and campus entrepreneurship. We also suggest recommended actions and educational models based on the insights

Keywords: campus entrepreneurship, education, educational institutions, educational models, entrepreneurs, entrepreneurship, youth, student, motivation, mindset, career choices, business education, startup, perceptions, beliefs

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