National Culture, Heterogeneity and Innovation New Insights into the Relationship between the GLOBE Dimensions and National Level Innovation

DOI: 10.5176/2251-2583_2.1.61

Authors: Robert J. Rossberger, Diana E. Krause

Abstract:

This paper shows at the country level that three cultural dimensions (uncertainty avoidance, in-group collectivism, and human orientation) are crucial for innovative outcomes in 55 countries. Furthermore we show that countries with high levels of national innovation (e.g., Finland, Germany, Netherlands, Sweden) also tend to exhibit higher heterogeneity in cultural practices compared to countries with lower levels of national innovation (e.g., Brazil, Italy, Portugal, Thailand).

Keywords: Innovation; national culture; homogeneity; heterogeneity; Globe study