DOI: 10.5176/2251-2349_HRM&PD14

Authors: Dr. Ipseeta Satpathy, D.Litt, Dr. B.C.M.Patnaik

Abstract:

Sustainability reporting reflects executive commitment to transparency and accountability towards the people and planet. By disclosing information on their sustainability plans, corporate houses seek to increase credibility and confidence with their stake holders. Investors are increasingly seeking explanations on how companies, which they have invested in, are addressing and managing emerging risks- both financial and non-financials. Companies are trying to understand their current performance and position to identify opportunities for cost efficiencies and new market development afforded by embracing sustainability. It basically involves reporting on economic, environmental and social impacts. The present paper makes an attempt to understand the ground reality in the corporate reporting on sustainable practices followed by different Public and Private sector corporate units in Odisha. In this direction after making some preliminary research and making discussion with various employees some variable developed. For collecting data 200 questionnaires were distributed and out of which 146 responses received which includes 57 female employees from both private and public sector units. Perception score technique used for analysis of data for better understanding to the layman which is the ultimate objective of the present research initiative. During our research we found that the new Corporate Mantra for corporate reporting in sustainable practices should be “We understand our responsibility and care for you”

Keywords: Sustainable Reporting, Perception level, Ideal score, Least score and Total Score

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