DOI: 10.5176/2251-2136_ICT-BDCS17.03

Authors: Claudia Brauer and  Stephan Schlögl


Big Data becomes increasingly important for companies of all industries and thus can be considered a critical success factor. Companies, however, face numerous challenges concerning its organizational integration, especially in Austria, Germany and Switzerland where the adoption of business analytics is less advanced. As a consequence, the number of research studies exploring such organizational issues in Austrian, German or Swiss companies is rather small. Based on an online survey among respective business analysts this paper presents some deeper insights into the organizational integration and structures of Big Data currently prevalent in these countries..

Keywords: Business Analytics, Big Data, Organizational Integration, Organizational Models, Germany, Austria, Switzerland


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