Authors: Somina Venkata Surya Brahma Linga Sarma
Big data analytics is the process of examining large data sets containing variety of data types, click stream data, market trends, customer preferences and other useful business information. The analytical findings can lead to more effective marketing, new revenue opportunities, better customer service, improved operational efficiency, competitive advantages over rival organizations and other business benefits. This white paper illustrates the performance and other operational scalability metrics of various Bigdata analytics platform vendors, provide case studies on how these can be deployed and implemented on variety of industry models. Vendor platforms used for the case studies are Hadoop Hbase, MS Sql server, Netezza, Apache Solr and UniData.
Keywords: Bigdata, Analytics and hadoop